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A virtual geofence is traced around an event location where the advertiser wants to build an audience based on their visit to that particular location during a set, scheduled timeframe.
When people enter the geo-fenced location during the set timeframe, they will then become a part of an audience that can later be targeted following the event.
As the user visits various apps downloaded on their phone (Angry Bird, Weather Channel, Emoji Keyword, Words With Friends) or browses the internet on the mobile browsers, they begin to see ads from said advertiser.
Users can see those Ads for 1 day and up to 30 days after he/she has entered the geofenced area.
Geofencing marketing is the perfect solution for people that want to target a group of people attending a specific event and get more reach out of their ad spend rather than simply zip code targeting or city-wide targeting beit New York, Chicago, Washington DC, Los Angeles, Miami FL, or even Atlanta, GA.
Harness your marketing dollars - target specific locations where your target audience will be located. Stop throwing your budget away month after month. Take an aggressive stance and win with Geofencing. Ask your Account Representative how our different products can benefit your business in the right application. Put more eyes on your business today with Reach Blue.
This short video visually defines the basics of Geofencing and how powerful it really can be for your business!
The most important part of your Marketing Budget is your ROI. You Return On your Investment. The challenges with Outdoor Advertising are:
Today more than ever Consumers' eyes focused on their phones. The average Consumer today stares at their phone 5 to 7 hours a day.
Your Ad will appear as soon as they open one of 600,000+ Apps that our software is tied in with. You ad will reside on those Apps up to 30 days!
We track the number of impressions as well we track the number of Customers that physically visit your business as a result of seeing your ad.
The world of advertising has changed for the better. Geofencing is affordable and trackable. We can do things that traditional methods cannot.
We can tell you the number of eyes on your ad as well provide you analytics as to the number of Customers that visited your business as a result of seeing the ad.
Car Dealers used Geofence Marketing to attract Showroom Visitors.
Single and Multi-Location Hospitals are using Geofencing to attract more Patients.
Personal Injury Attorneys target victimes at ER, Hospitals and Auto Body Shops.
Exhibitors are Geofecning the entire Expo location to ensure maximum exposure.
Traditional direct mail is replaced with Digital Direct mail to attract more Customers at a lower cost.
Creatively target Customers by Geofencing Your Competitors' business.
Server up your ads to new Customers near your location.
We can help you target specific buildings and even busy intersections.
Geofencing is a powerful tool that many businesses don't know exists yet. Take advantage of that info before they do.